Strategies to Use Webinars in Digital Marketing Strategy

Digital Marketing Institute contributor Hannah Scherer has published an article featuring useful strategies on using webinars in your digital marketing strategy.She says, “In an increasingly noisy digital marketing landscape, webinars offer something rare: a highly targeted, interactive, and scalable channel for building meaningful relationships with your audience. Whether you’re generating demand, nurturing leads, or asserting thought leadership, webinars can be a key player  in your marketing strategy.Hannah Scherer, VP of Marketing at BigMarker, shared insights on this exact topic... [...]