In 2026, Google SERPs are evolving into AI-driven answer hubs where generative summaries and rich interactive features increasingly replace traditional blue links, making zero-click visibility and structured, high-authority content essential for discoverability.Search Engine Journal is hosting a webinar, ‘Google SERPs In 2026: Changes, Features & How To Boost Your Organic Traffic’ on Wednesday, January 28, 2026, at 2 pm ET.The SEJ team says, “In this webinar, Tom Capper, Senior Search Scientist at STAT Search Analytics, will dig into STAT’s vast repository of daily SERP... [...]

Local AEO is essential to ensure your business is accurately discovered when users ask location-based questions through AI assistants and voice search. It helps local brands appear as trusted answers in AI-driven results, improving visibility, footfall, and conversions.Search Engine Journal is hosting a webinar, ‘Local AEO Best Practices for Small Businesses in 2026’ on Thursday, January 22, 2026, at 2 pm ET.The... [...]

In 2026, Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) will be central to search visibility as AI-driven platforms prioritize direct, trusted answers over traditional rankings. Brands must focus on structured data, authority, and intent-rich content to be cited and surfaced by AI search engines.Search Engine Journal is hosting a webinar, ‘The State of AEO & GEO in 2026: Forecast, Investments, & Strategies’ on Wednesday, January 21, 2026, at 2 pm ET.The... [...]