A Local SEO Audit evaluates how well a business’s online presence is optimized for local search results. It reviews factors like Google Business Profile, local keywords, reviews, and citations to boost visibility in nearby searches.Search Engine Journal contributor Jeff Riddall has published a new guide, ‘How To Do A Complete Local SEO Audit: 11-Point Checklist’.He says, “Local SEO includes several specific tasks geared to establishing the relevance and authority of a business within a targeted geographic area.Search engines and large language models (LLMs) like Google... [...]