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Stefanie Flaxman says, “I watch a lot of YouTube videos about the best ways to clean your bathroom.In fact, I realized that I spend way more time watching “hacks, tricks, and tips” about how to efficiently clean a bathroom than I do actually cleaning my bathroom.Given the hundreds of thousands of views on these types of videos, perhaps it’s... [Read more]

Jesse Mawhinney says, “At the end of every year, we like to read through some of the major reports on inbound marketing, content marketing, social media, and online behavior.It’s amazing how fast things can change in 12 short months — and 2016 was certainly no exception.This year, we’ve seen the importance of visual content emphasized... [Read more]

Marlon Sanders is so confident of the power os his new Big Ticket Dashboard 2.0 that he is offering a 90-day money-back guarntee, but not just an ordinary guarantee, a 4x your money back guarantee.Talk about a no-risk offer. With Sanders’s guarantee you either make money or you make money. What could be better?Well, it would be better if you... [Read more]

Bo Breuklander says, “Gaining relevant followers and connections on social media boosts your brand awareness. It widens the top of the sales funnel and essentially fosters greater relationships with customers. It gives content a greater weight with search engines to help increase the position of owned sites. Social channels can also become an... [Read more]

Laura Forer says, “”Focus on your fans first,” begins a Visme infographic that offers tips on Facebook marketing, based on an article by Mike Gingerich.That may have been the mantra when your brand started on Facebook, but do all your posts still follow that rule?How about hashtags? The infographic advises using them sparingly and... [Read more]

Lesya Liu says, “There are so many social networks nowadays, and according to different sources, each one is the most important to your business.Now, as a busy sole entrepreneur, or even as a digital marketing manager who’s faced with time and budget constraints, where do you invest those resources? You can’t be on every network. Well, technically... [Read more]

Neil Patel says, “Solid content, packaged properly and promoted innovatively, is all it takes to create a blockbuster content marketing program.You know that and I know that.But what is that mysterious X-factor of a hugely viral piece of content that makes it ridiculously popular? Obviously, it’s a mix of many factors that depend on the business... [Read more]

Jeff Rajeck says, “2017 is here and marketers are now reviewing their priorities for the new year. This will be challenging for digital advertisers as a lot has changed since this time last year.Some the changes which have been covered extensively include: * Platforms – some which have risen (hello Snapchat) and others, fallen (Meerkat,... [Read more]

Jason Decker says, “You’re a savvy digital marketer. You follow Google best practices and read “all the SEO blogs.” You sound like a zookeeper with your extensive knowledge of Pandas, Penguins, Possums and Pigeons. You’re always looking for ways to improve organic search rankings. Instead of investing your time researching some of those... [Read more]

Joshua Sophy says, “Does your small business have presence on Facebook (NASDAQ:FB)?It makes sense. If everyone and their grandmother is there, your small business should be, too.The trick is reaching all these people. And Facebook’s targeted marketing tools seemingly allow you to do just that.It’s just that not every small business owner... [Read more]

Zak Stambor says, “Shoppers clicking from smartphone search ads account for 30% of total online Orders stemming from search ads, according to an Adlucent analysis of 32 retailers’ Google Product Listing Ad and Extended Text Ad spending over the holidays.Retailers’ increased paid search ad spending paid off over the holidays, according to... [Read more]

Lydia Jorden says, “Millennial travelers have been yearning for genuine, local experiences that deliver a special and unique taste of authenticity. They don’t want to merely cross an experience, city or place off a bucket list.These travelers and searchers would like to experience life, while accidentally encountering experiences worthy of... [Read more]