Latest News

Retail Dive is hosting a webinar on ‘Using Competitive Intelligence to Drive Market Insights, Growth and Conversions’ on Tuesday, March 26, 2019 at 2.00 pm ET.The Retail Dive team says, “Flying blindly is simply not an option for brands in today’scompetitive e-commerce environment. Online brands have access to moredata than ever before,... [Read more]

It is very important to have significant number of followers on your social media accounts. And to continue increasing the followers you need to keep your social media profiles fresh with creative and authentic content.HubSpot contributor Caroline Forsey has shared seven-steps to help you get genuine followers on Pinterest. Forsey says, “There... [Read more]

The Social Media Today contributor Pam Moore has published a new podcast episode titled ‘Content Marketing Strategy: Top 10 Mistakes Killing Your Success’.Moore says, “Check out the 190th episode of the Social Zoom Factor podcast in which we’ll discuss in top ten content marketing mistakes that could be killing your results.... [Read more]

The Industry Dive team has published a new white paper ‘State of the market report: The rise of localized social marketing’.This white paper elaborates tips and strategies to improve your social media marketing efforts. The Industry Dive team says, “Local consumers love to engage with local businesses — especially on social media.... [Read more]

The team of Matt Garrett and Tony Marriott have just released new software that will help you sell affiliate products(or your own product.)They call it Easy Pro Funnels. It is a web-based app that makes it easy to build a marketing funnel, including a squeeze page with a click magnet, a delivery page, and an upsell page.This software is intended to... [Read more]

LinkedIn is one of the top rated social networks for advertising and marketing your products and services. When it comes to social media usage, we need to comply with the needs and preferences of the people who are on the network. Some rules and regulations in your social media behavior can help you achieve better results from your social media investments.... [Read more]

The eMarketer team has published a new episode of “Behind the Numbers” podcast series titled ‘Influencer Marketing: Stories, Fraud and Microinfluencers’.In this episode eMarketer principal analyst Debra Aho Williamson discusses how marketers are using influencer marketing successfully and getting past some of the issues holding... [Read more]

Jay Baer of Convince & Convert has posted a video replay of a webinar on ‘7 Ways to Use Video to Supercharge Your Demand Gen’.Baer says, “Join me for this broadcast where I showcase how to best leverage video to supercharge your demand gen and ABM programs. The entire session is only NINE minutes long. In the amount of time it... [Read more]

The SEMRush team has published a new ebook ‘Content Marketing Checklist – 25 Things that You Really Should Try in 2019’.This ebook features some useful tips for improving your content marketing performance in 2019. The SEMRush team says, “Ready to refresh your content marketing strategy this year?To help you discover the latest... [Read more]

It is important to calculate your return on investment (ROI) in any form of marketing for channelizing your marketing and promotion budgets. The Content Marketing Institute contributor Shane Barker has shared a five-step guide to help marketers calculate their Influencer marketing ROI. Barker says, “To determine the success of your influencer... [Read more]

The ClickZ team is hosting a webinar on ‘Build Higher-Converting Audiences in Facebook & Google with First Party Data’ on Thursday, April 11, 2019 at 1.00 pm ET.The webinar will be presented by Tim Flagg, ClickZ Podcast Host andDigital Marketing Consultant, ClickZ and Blair Symes, Sr. Director of Content Marketing, DialogTech.The ClickZ team... [Read more]

The MarketingProfs team has published a new podcast episode titled ‘How to Clearly Articulate What You or Your Brand Do: Clarity Consultant Steve Woodruff on Marketing Smarts’.Kerry O’Shea Gorgone says, “You can’t read the label of the jar you’re in.” (Or, for that matter, write that label from the inside).... [Read more]