Landing your dream digital marketing job requires a strategic approach and dedication to honing your skills. Begin by mastering the fundamentals of digital marketing, including SEO, SEM, social media, email, and content marketing. Digital Marketing Institute has made available a replay of its webinar on ‘Land your Dream Digital Marketing Job’. Morgan Cummins says, “In this webinar Morgan Cummins, veteran recruiter and career coach, talks us through the two main areas in which to concentrate your efforts in developing your career. Having a vision and strategy to your search How... [...]
Archive for the 'Digital Marketing Trends' Category
MarketingProfs contributor Robert Half has published an article featuring 2024 must-know insights and trends for marketers. He says, “Fully 94% of marketing and creative managers are struggling to find the talent they need, especially in areas like marketing automation and UX design, Robert Half research found. But the following tips and insights from the 2024 Salary Guide From Robert Half can help you crack the hiring code with the following five tips. 1. Match your rivals’ salaries and be transparent You’re not just competing with other firms for customers. You’re also... [...]
According to Forbes, digital marketing is one of the fastest-growing skills for 2024. Digital Marketing Institute contributor Emma Prunty has published an article featuring key digital marketing trends for 2024. She says, “In this article, we’ll explore the digital marketing trends to watch out for in 2024 as we’ve learned from some of our global experts at the Digital Marketing Institute: In social media, we explore the rise of Instagram Threads, why you should take LinkedIn seriously, and how AI is going to play more of a part in social media platforms. AI’s use in marketing examines... [...]
This is a reminder for the MarketingProfs webinar to be held on January 18, 2024. By 2026, 30% of B2B buying interactions will happen in Digital Rooms, according to Gartner. Discover how these deal-specific, buyer-centric microsites can improve your product launches, bring sales content to life, and foster deeper customer and analyst relationships. MarketingProfs is hosting a webinar ‘Three Ways Marketers Bring Sales Content to Life With Digital Rooms’ on Thursday, January 18, 2024, at 2:00 pm ET. The MarketingProfs team says, “What’s a Digital Room? Imagine a deal-specific... [...]
As we navigate the ever-evolving landscape of the digital age, staying ahead of the curve in marketing is not just a choice; it’s a necessity. In the dynamic year of 2024, the marketing landscape is poised for groundbreaking shifts, where innovation and adaptation will be the linchpins of success. HubSpot contributor Erica Santiago has published an article featuring the top marketing trends of 2024. She says, “Every time I think I have this whole marketing thing down to a science, something changes in the blink of an eye. And if you’re a marketer like myself, you’ve probably... [...]
MarketingProfs’ ‘What’s the “Big Idea”? Key Trends in Marketing—and Where AI Fits In’ webinar is available on-demand. In this session, you’ll learn: What the very best of your competitors are already doing—and how your data organization will impact your ability to compete How to promote your brand in an era of media acceleration with seemingly unlimited marketing channels Why every business is now in show business—and why this is an opportunity to take market share from larger rivals. What’s the “Big Idea”? Key Trends in Marketing—and... [...]
This is a reminder for the MarketingProfs webinar to be held on January 10, 2023. Marketing is accelerating. Campaigns have a shorter life, there are more channels than ever, and your audience doesn’t have the attention span it used to. MarketingProfs is hosting a webinar ‘What’s the “Big Idea”? Key Trends in Marketing—and Where AI Fits In’ on Wednesday, January 10, 2024, at 12:00 pm ET. The MarketingProfs team says, “Adapt to this changing world by tapping into the biggest trends in marketing. In this free kickoff session from AI for Digital Marketers,... [...]
By 2026, 30% of B2B buying interactions will happen in Digital Rooms, according to Gartner. Discover how these deal-specific, buyer-centric microsites can improve your product launches, bring sales content to life, and foster deeper customer and analyst relationships. MarketingProfs is hosting a webinar ‘Three Ways Marketers Bring Sales Content to Life With Digital Rooms’ on Thursday, January 18, 2024, at 2:00 pm ET. The MarketingProfs team says, “What’s a Digital Room? Imagine a deal-specific microsite that’s designed for marketers to guide seller-buyer collaboration... [...]
The latest Digital Marketing Institute podcast is titled ‘2024 Trends in Digital Marketing’. Will Francis says, “Yes – it’s that time. For our most popular podcast of the year! We’ve asked 6 of our experts what they’re looking out for in 2024 in digital marketing. AI is of course the main focus, but we get to look more closely at it within the realms of social media, paid ads, marketing strategy, careers, and search (SGE). Just a few other things they suggest we watch include Instagram Threads (now will it really take off?), LinkedIn (now at over 1 billion... [...]
Marketing is accelerating. Campaigns have a shorter life, there are more channels than ever, and your audience doesn’t have the attention span it used to. MarketingProfs is hosting a webinar ‘What’s the “Big Idea”? Key Trends in Marketing—and Where AI Fits In’ on Wednesday, January 10, 2024, at 12:00 pm ET. The MarketingProfs team says, “Adapt to this changing world by tapping into the biggest trends in marketing. In this free kickoff session from AI for Digital Marketers, Martin Kihn—SVP of Strategy at Salesforce Marketing Cloud and former Gartner... [...]