‘Ways to Build Trust with Good Web Design’ – ‘Business 2 Community’ Article
Shawn Rubel says, “One of the best ways to build trust with prospective customers is with good web design.
It can no longer be argued that a website’s design is and will continue to be one of the most influencing aspects on a customer’s initial opinion of a company. Studies show that just updating the design to make it look more modern can increase conversion rates by upwards of 33%.
Split testing something as small as the image or headline can make your visitors 2x-3x more likely to convert into a customer.
But good web design that establishes trust goes beyond even gaining new customers. For instance, many customers visit a business’s website to research a product before buying – and oftentimes to help make a decision while shopping“.
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