Google Maps SEO helps local businesses appear in “near me” searches by optimizing Google Business Profiles, local keywords, reviews, and proximity signals. Strong Maps visibility drives high-intent traffic, footfall, and calls from users ready to act.Ahrefs contributor Si Quan Ong has published an article featuring five proven strategies to rank higher in Google Maps SEO.He says, “Nearly 90% of consumers use Google Maps, and 46% of all Google searches have local intent. If you’re not showing up in the Local Pack, you’re invisible to a massive segment... [...]

Structuring pages for AEO and answer engines is crucial to ensure your content is easily understood, extracted, and cited by AI-driven search results. Clear headings, concise answers, schema markup, and intent-focused sections help your content surface as direct answers, not just links.HubSpot has published ‘How to structure pages for AEO and answer engines: A quick-start guide‘.Erica Santiago says, “Page structure is critical for AEO because of how answer engines synthesize content.In the past, we marketers would format our blog and website content so that... [...]

Mastering content operations is essential to scale content creation without sacrificing quality, consistency, or brand voice. Strong content ops align people, processes, and AI tools to deliver the right content, faster, across every channel.Content Marketing Institute has published a new video, ‘Master Content Operations and Keep Your Team Moving Forward’.The CMI team says, “Andi Robinson, owner of content strategy consultancy... [...]

eCommerce in 2026 will be driven by AI-powered personalization, voice and visual search, and hyper-fast, seamless checkout experiences. Brands that combine automation with trust, data privacy, and human-like customer interactions will win customer loyalty at scale.Digital Marketing Institute has published a new episode of the DMI podcast titled ‘eCommerce Trends for 2026’.The DMD team says, “We invited 4 experts in their digital marketing field into the podcast studio to give us their predictions for 2026. ECommerce consultant... [...]

Outsourcing digital marketing to AI helps businesses scale faster by automating content creation, ad optimization, analytics, and customer engagement with high efficiency. It reduces costs and human error while enabling data-driven decisions and 24/7 marketing performance.Ahrefs has published a new video, ‘I Outsourced our Digital Marketing to AI. Here’s What Happened’.The Ahrefs team says, “In this video I take a real B2B Digital Marketing workflow and hand it to AI to see if we can get 80 percent... [...]

Ahrefs has published a new video, ‘How I’d Get Traffic to a New Website if I Had to Start Over (2026)’.The Ahrefs team says, “Getting traffic is harder than ever, but new sites are not doomed. In this video, I walk you through a practical plan for earning early attention, growing your brand, and compounding organic traffic even if you are starting from zero. We begin with a simple discovery play: submit your site to the right directories so Google, AI assistants, and real customers can find and trust you. I show you how to use Ahrefs Site Explorer... [...]

Creating social media content is about delivering clear value in seconds through relatable stories, strong visuals, and a consistent brand voice. The most effective content sparks engagement by being timely, authentic, and tailored to the platform and audience.Neil Patel has published a new video, ‘You’re Wasting Your Time Creating Social Media Content’.In this video, you’ll learn: Why most brands gave up on organic (and why that’s a mistake) Where attention actually... [...]

This is a reminder for the MarTech webinar on February 5, 2026.Generative Engine Optimization (GEO) focuses on optimizing content so it is accurately understood, selected, and cited by AI-driven search and answer engines. In marketing, GEO helps brands stay visible in an AI-first discovery journey by aligning content with intent, context, and trusted data signals rather than just keywords.MarTech is hosting a webinar, ‘The GEO Imperative: Why Brands Must Optimize for AI Discovery’ on Thursday, February 5, 2026.The MarTech... [...]

MarTech is hosting a webinar, ‘Your Pipeline Is Lying to You: How AI Reveals the Revenue You’re Missing’ on Tuesday, February 24, 2026.The MarTech team says, “In 2026, AI will be at the core of every demand generation strategy. Here’s how it’s transforming the marketing landscape:Smarter Prioritization:AI refines account and buying group scoring with predictive analytics, helping you target the most promising prospects and maximize ROI.Personalization at Scale: AI will enable hyper-personalized content for every... [...]

Neil Patel has published a new video, ‘You’re Building Your Personal Brand the Wrong Way’.In this video, you’ll learn: The 3 behaviors that prove your brand is working: deep consumption, sharing, and buying Why AI makes trust the #1 growth filter in 2026 How personal branding reduces friction in sales, recruiting, partnerships, and retention My 3 core pillars for building a brand that compounds Why useful content beats viral content (and how to stay “unique” without gimmicks)... [...]