Customer Data Platforms (CDPs) unify data from multiple touchpoints to create a single, real-time view of each customer. They help marketers deliver personalized, data-driven experiences while improving targeting, retention, and overall marketing performance.Digital Marketing Depot has published ‘Customer Data Platforms: A Marketer’s Guide’.The DMD team says, “Navigate the rapidly evolving customer data platform landscape with confidence. Our comprehensive research delivers the strategic insights marketing leaders need, plus interactive resources to deepen... [...]