The latest ‘Econsultancy’ blog post is titled “Social media, the human element and your brand”.

Pratik Dholakiya says, “Social media is a massive relationship building exercise.

Tapping into social relationships to promote products and services is the fuel of new age of digital marketing and personalization.

Prompted by the use of social data, brand-human relationships are playing a huge role in persuading people to buy products and services“.

Social media, the human element and your brand

‘Econsultancy’ Blog

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