‘How to Integrate Email Campaigns With the Rest of Your Marketing’ – HubSpot

The latest article on HubSpot blog is titled “How to Integrate Email Campaigns With the Rest of Your Marketing”.

Sam Kusinitz says, “Email as a marketing channel isn’t going anywhere anytime soon. According to Nielsen, email is one of the most effective methods for mobilizing contacts. This suggests that if you hope to improve your clickthrough rates or increase your conversion rates, using a personalized email message could be one of the best avenues to explore.

But it’s also important to note that email marketing is not a successful marketing strategy on its own. Rather than using it as an isolated tool, your marketing efforts will be far more successful if you properly integrate email marketing into as many inbound campaign channels as you can“.

How to Integrate Email Campaigns With the Rest of Your Marketing

HubSpot