The latest article on  ‘Marketing Land’ is titled “Google AdWords Enhanced Campaigns Roll-Out, Slowly: Broader CPC Impact Yet To Be Seen”.

Ginny Marvin says, “Google’s mandatory rollout of AdWords Enhanced Campaigns began this week as a trickle rather than the bang many had expected. After warning AdWords advertisers for months that the deadline for transitioning campaigns to enhanced was July 22, 2013, Google announced that day that the migration would, like most product launches, take several weeks. This also meant that Monday was much less dramatic than anticipated”.

Google AdWords Enhanced Campaigns Roll-Out, Slowly: Broader CPC Impact Yet To Be Seen

Marketing Land

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