‘AdWords Editor: Top Timesaving Tips’ – Web Marketing Today
The latest ‘Web Marketing Today’ blog post is titled “AdWords Editor: Top Timesaving Tips”.
Melissa Mackey says, “Pay-per-click managers are busy. We’re always looking for timesaving tips to improve efficiency. Luckily, the search engines have some tools that can shave hours off your day.
My favorite timesaving tool is Google’s AdWords Editor. It’s software that allows you to edit your AdWords account, even when you’re not connected to the Internet. It’s such a great tool that I use it to teach new PPC employees about AdWords. It gives a nice visual of account structure, and since changes made in AdWords Editor don’t go live until you physically post them, you can play around with features without ruining your account”.
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