‘Network Effects of Social Media’ – ‘Business 2 Community’ Article

Tomica Bonner says, “Social media networks have become a dominant force of almost every aspect of a person’s communication strategy. Businesses are remaining competitive by reaching their customers through social media networking. With effective management practices and low cost social media marketing, businesses have been able to use inexpensive ways to increase their visibility online. The extreme growth of social media has also assisted businesses in tapping into previously unknown markets”.