‘Tips for a More Successful Social Media Marketing Strategy’ – ‘Business 2 Community’ Article

ZOG Digital team says, “40% of people say they socialize more often online than face-to-face. This ever-evolving dependence on the digital world sets up businesses for success in all realms – both through search and social and in terms of how online customers translate offline.

Social media, in particular, reaches an impressive magnitude of consumers. In fact, as technology continues to advance, ignoring social networking isn’t an option for businesses who want to succeed – or even survive. A presence is necessary not only in the form of a basic Google profile, but also on Facebook, Twitter and more.

In a Social Media Marketing Industry Report, 83% of marketers said that social media is important to their business. The top benefits reported from utilizing networks include: business exposure, an increase in traffic and market insight”.