‘The Relationship Between Social Media And Broadcast Media’ – ‘Business 2 Community’ Article

SEO PAL Blog team says, “Social Media are to the web what multi-channel programming was to television. They have exploded through an interactive experience, be it sharing digital information or being able to select viewing channels from a large range.

But social media have done even more than that. We can see today that Twitter, Facebook and tools like YouTube are actually influencing the way TV programs are created and conducted. For example, all the reality shows that are hugely popular in the UK and USA, like The X-Factor, Britain’s Got Talent or Strictly Come Dancing are using Twitter hashtags # to promote their show, and every show these days has a Facebook page to interact with the viewers, allow them to vote etc”.