The latest article on ‘Website Magazine’ is titled “The Twitter Influence in Focus”.

Allison Howen says, “It is no secret that Twitter influences brand-related conversations on the Web, but a new Bazaarvoice study is shedding light on how this chatter can be used to help marketers drive their business.

The Conversation Index Volume 5 takes a look at how consumers use Twitter to talk about brands as well as analyzes social’s connections to both routine and major events”.

The Twitter Influence in Focus

Website Magazine