‘New Research: Social Media ROI is Still a Challenge for 57%′ by Jay Baer
Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “New Research: Social Media ROI is Still a Challenge for 57%″.
Baer says, “Social marketing software company Awareness released the second part of its bi-annual State of Social Media Marketing report for 2012, and there are a few surprising key points that brands and marketers should be aware of.
The study surveyed 469 marketers from a variety of industries, expertise and verticals, the report looks at how businesses are using (or not using) social media, the key pain points, and where businesses are heading in 2013”.
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