The latest article on ‘Website Magazine’ is titled “Cross Visit Analytics in Adobe’s Digital Marketing Suite”.

Peter A. Prestipino says, “Adobe has added a cross-visit analytics feature into its Discover product, an analytics and segmentation solution within the Adobe Digital Marketing Suite. 

The feature will enable marketers to see a visitors path within a Web property and provide a more holistic view of a visitors entire experience beyond single sessions. The offering can also reveal why purchases and conversion do not occur”.

Cross Visit Analytics in Adobe’s Digital Marketing Suite

Website Magazine