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Monday, December 22, 2025

Latest News

Are AI Mode and AI Overviews Just Different Versions of the Same Answer? [Answered]

Ahrefs contributor Despina Gavoyannis has published an article answering the question ‘Are AI Mode and AI Overviews Just Different Versions of the Same Answer?’ based on the analysis of 730K responses.She says, “Google’s AI Mode generates responses that are 4x longer than AI Overviews (on average). When we first noticed this, the... [Read more]

Social Listening: A Complete Guide for Marketers [Guide]

Social listening helps brands understand real customer conversations, sentiments, and emerging trends across digital platforms, enabling more informed and timely marketing decisions. By actively tracking audience feedback, marketers can refine messaging, manage brand reputation, and create campaigns that genuinely resonate with their target... [Read more]

The rise of AI, post-quantum, and record-breaking DDoS attacks [Report]

Cloudflare has published a new report, ‘The 2025 Cloudflare Radar Year in Review: The rise of AI, post-quantum, and record-breaking DDoS attacks’.David Belson says, “The 2025 Cloudflare Radar Year in Review is here: our sixth annual review of the Internet trends and patterns we observed throughout the year, based on Cloudflare’s... [Read more]

Improving search intent alignment with AI

Search Engine Land contributor Claire Brain has published an article featuring strategies to to use AI to diagnose and improve search intent alignment.She says, “AI can act as a second set of eyes for content, helping evaluate intent signals, compare top results, and refocus underperforming pages.Pages on your website can be well written,... [Read more]

YouTube AI Growth Blueprint: Grow Your YouTube Channel With AI Tools #ad

YouTube AI Growth Blueprint shows you how to crack the YouTube code using AI (without the tech headache).Is your YouTube channel stuck in neutral? You’re posting content, crossing your fingers, and waiting for the algorithm to notice you—but the views just aren’t coming. To make matters worse, everyone is talking about “AI this”... [Read more]

‘XEO and the Future of Search’ Conference January 30

MarketingProfs in partnership with Search Engine Journal is hosting “XEO and the Future of Search” a free virtual conference on January 30, 2026.It’s designed for marketers and business professionals to understand how search is changing — especially with AI chatbots, large language models, and new discovery methods — and how to optimize content... [Read more]

Beyond Traditional Search: Exploring Alternative Platforms [Guide]

Digital Marketing Depot has published a new infographic, ‘Beyond Traditional Search: Exploring Alternative Platforms’.The DMD says, “2.5 billion digital users are exploring alternative search platforms based on their values and preferences. This shift marks a critical juncture... [Read more]

Stop Using Excel: The Ultimate Claude Data Workflow [Podcast]

HubSpot has published the latest episode of the ‘Stop Using Excel: The Ultimate Claude Data Workflow’.This video... [Read more]

How Will AI Mode Impact Local SEO? [Answered]

Search Engine Journal contributor Jeff Riddall has published an article answering the question, ‘How Will AI Mode Impact Local SEO?’.He says, “In organic search, disruption has always been the norm, but the integration of AI into Google Search – with AI Overviews and now AI Mode – is not an incremental change; it is a fundamental... [Read more]

2026 Insights On AEO & AI Overviews [Webinar Replay]

The future of AI search lies in conversational, context-aware experiences that deliver precise, personalized answers rather than simple links. As generative models and multimodal search evolve, AI search will reshape how users discover, evaluate, and trust information across digital platforms.Search Engine Journal has made available... [Read more]

How Leading Brands Streamline High-Stakes Campaigns, January 27 [Webinar]

Streamlining high-stakes campaigns ensures faster decision-making, consistent messaging, and efficient use of resources across teams and channels. It reduces risks, minimizes errors, and maximizes impact by aligning strategy, execution, and performance tracking in real time.Adweek is hosting a webinar,... [Read more]

DFY Suite 7.0: Tried and true, but keeps getting better #ad

Joshua Zamora just released DFY Suite 7.0. It is the latest, most advanced version of DFY Suite.If you bought an earlier version, your existing access will be automatically upgraded to the latest level. (But, if you buy the new version, you will receive additional “credits” for using the tool.)Keep reading to learn what’s new.Why... [Read more]