According to Instagram statistics, 90% of people on Instagram follow a business, two in three people surveyed say Instagram enables interaction with brands, and 50% are more interested in a brand when they see ads for it on Instagram. To make it even more insightful, HubSpot contributor Erin Rodrigue has published an article featuring 80+ Instagram stats you need to know in 2023. She says, “Read on to uncover more social media stats that’ll help you get ideas and improve your own Instagram posting strategy. Instagram’s Growth & Usage 1. Instagram is expected to reach 1.44... [...]
Archive for the 'Instagram Marketing' Category
Instagram shadowban refers to the platform limiting your content reach by restricting visibility. The primary indicator of a shadowban is your hashtagged content not appearing on Explore pages to anyone but your followers. HubSpot has published a new video ‘Instagram Shadowban 2023: What It Is (And How to FIX IT)’ explaining Instagram Shadowban 2023. HubSpot team says, “Marketers/entrepreneurs who have heard about an “IG shadowban” but aren’t entirely clear on what it is, how to prevent it, how to find out if they have been banned, and most importantly how to “lift”... [...]
ShortsAI is a powerful tool that combines a comprehensive training product about taking advantage of the trend toward short videos with cutting-edge software technology to create short videos. The training covers everything from concepts for short videos, strategies and tips on how to build a list by working only few hours a day creating these short videos. The smartphone app creates high-engaging videos without needing expensive video equipment and lets you create these videos in minutes. The built-in AI system creates a video script that you can read from the built-in teleprompter. ShortsAI is: ... [...]
ShortsAI opens the door to what is probably the easiest way to promote offers in 2023, short videos on YouTube, Twitter, Instagram, TikTok, and Facebook. If it’s before 10:00, if you are marketing anything online, you will want to attend the grand opening presentation(complete with prizes and discounts) of ShortsAI Grand Opening. As you probably know, TikTok made short videos super popular. Now, they are spreading like wildfire, and they are probably the online marketer’s best friend. Why? People seem to be “addicted” to them. They started spending hours each day watching... [...]
Search Engine Journal contributor Shelley Walsh has shared 22 tips to help you get more followers on Instagram. She says, “Here are 22 strategies to get more followers on Instagram without breaking the bank. From increasing likes to posting high-quality images, all of these tips are tried and tested: 1. Have A Plan & Create A Content Calendar Full Of Great Ideas We usually focus on ideas, delivery, and optimization when we create great content. It should be no different when we share photos and videos on a business or brand’s Instagram account. It’s important to take time to brainstorm... [...]
Instagram Stories Highlights allows its users to feature specific parts of the stories published on the social network. Social Media Examiner contributor Ana Sonnenberg has published an article featuring 14 ways to use Instagram Stories Highlights for marketing. She says, “How can you use Instagram Stories Highlights to your brand’s advantage? Let’s look at 14 ways to curate Instagram stories and create highlights that align with common business and marketing goals. #1: Product Launches and New Features Thanks to their temporary nature, stories are ideal for time-sensitive content like... [...]
Search Engine Journal has published ‘Instagram Marketing: An In-Depth Guide’ to help marketers achieve better marketing performance on Instagram. Brian Fredrick says, “Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers. So, if you don’t have an account for your business, go and create one right now. We’ll wait. Once you have your business Instagram account all set up and ready to go, it’s time to start using it to elevate your brand. In this guide, we’re going to take a look at how Instagram marketing... [...]
Alt text on Instagram is the description that identifies the content of an image and allows screen readers to describe your photos to blind or visually impaired users. Hootsuite contributor Hannah Macready has published an article explaining the usefulness of Instagram Alt text. Macready says, “Instagram alt text is important because it improves accessibility on the platform. Instagram users with visual impairments or other disabilities may use screen readers that read aloud text descriptions of on-screen images. Providing alt text for Instagram posts ensures that your content is accessible... [...]
According to Conviva, Instagram Reels generate 43.5% more engagement than Instagram videos on average. HubSpot contributor Jenny Romanchuk has published ‘Scheduling Instagram Reels: The Complete Guide’ to help you make the most from your Instagram Reels. She says, “Still not convinced that you should schedule your reels? Here are six major benefits of planning ahead. 1. Posting at the right time garners more engagement. The best time to post Reels is between 9 a.m. and 12 p.m. from Monday to Thursday, according to a two-year-long research study from Hootsuite. On Saturdays,... [...]
Social Media Examiner has published a new video ‘Instagram DM Automation Strategy: A Model for More Leads and Sales’ featuring an Instagram marketing strategy. The SME team says, “Want more prospects and customers from Instagram? Looking for a strategy to follow? Discover how to use Instagram DM automation for more leads and sales.” Social Media Examiner [...]