Improving AI visibility is essential as search engines increasingly prioritize AI-generated over traditional results, making discoverability more competitive. Brands must optimize content, structure, and authority signals to ensure their expertise surfaces in AI answers and recommendations.Ahrefs contributor Despina Gavoyannis has published an article explaining how to compare your AI visibility against your competitors.She says, “If a competitor is mentioned more often, cited more frequently, or framed more favorably in AI answers, they win attention and trust before searchers... [...]