Monitoring AI search visibility is crucial as users increasingly rely on AI-generated answers instead of traditional search results. Regular tracking helps brands maintain relevance, accuracy, and discoverability across AI-driven search and recommendation platforms.Search Engine Land has published an article featuring useful strategies to monitor your brand’s AI search visibility.The SEL team says, “With generative AI tools attracting hundreds of millions of users and AI-enhanced results appearing in more search experiences, the way people discover brands is changing.... [...]

As AI transforms how people discover and consume information, having a clear AI Search Strategy is essential for visibility and relevance. It helps brands optimize content for AI-driven platforms, ensuring their expertise is accurately represented in generative search results.Search Engine Land has published a new guide, ‘AI Search Strategy: The Seen & Trusted Brand Framework’.Leigh McKenzie says, “We’re proposing the Seen & Trusted (S&T) Framework — a systematic approach to help your brand earn mentions in AI answers and citations as a trusted... [...]