Outsourcing digital marketing to AI helps businesses scale faster by automating content creation, ad optimization, analytics, and customer engagement with high efficiency. It reduces costs and human error while enabling data-driven decisions and 24/7 marketing performance.

Ahrefs has published a new video, ‘I Outsourced our Digital Marketing to AI. Here’s What Happened’.

The Ahrefs team says, “In this video I take a real B2B Digital Marketing workflow and hand it to AI to see if we can get 80 percent publish ready with minimal human touch. The challenge came straight from our CMO, with real stakes. I fed a year of product update blog posts into ChatGPT, built a custom project, wrote instructions, iterated on tone and style, then tested the system on three deliverables that actually ship at Ahrefs, a product updates blog post, a YouTube script, and a newsletter that goes to tens of thousands of people. Along the way you will see where AI content shines for speed, where it breaks without context, and what happens when brand voice, formatting, and real product knowledge collide with generative outputs.”

Ahrefs