SEO Cube contributor Mohammadreza Hasanpour has published an article highlighting the impact of AI on SEO job postings.

He says, “There’s been a lot of noise lately. GEO this, AEO that. Generative Engine Optimization. Answer Engine Optimization. Every thought leader has an opinion. Most of them are guessing.

I wanted to know what’s actually happening. Not what we think should happen, not what the conference circuit is selling. What are companies really asking for when they hire SEO professionals in 2026?

So I pulled over 6,400 recent job descriptions from LinkedIn across the US, UK, Canada, Germany, France, and UAE. All SEO-related roles, from junior specialists to VP-level positions. I ran them through an analysis to find out: has the rise of LLMs actually changed what organizations expect from us?

The short answer: yes, but not in the way most people assume.

The “GEO” Question Is Settled

Let’s address the terminology debate first. I was curious whether any of these new terms had real traction, or if it was all LinkedIn performance art.

Turns out “GEO” won. It appears in 323 job descriptions, significantly ahead of “AEO” (Answer Engine Optimization) at 128 mentions. ChatGPT as a specific skill requirement shows up in 279 postings. LLM knowledge is mentioned 210 times.”

I Analyzed 6,000+ SEO Job Postings. Here’s What AI Actually Changed

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