Content and marketing trends for 2026 will revolve around hyper-personalised experiences powered by AI, real-time insights, and predictive customer journeys. Brands will shift toward community-led content, immersive formats, and trust-driven storytelling to stay competitive.

Content Marketing Institute is hosting a webinar, ‘Content & Marketing Trends for 2026‘ on Thursday, December 17, 2025, at 1.00 pm EST.

The CMI team says, “2026 is shaping up to be a pivotal year for marketers. Search, content, and customer behavior are shifting faster than ever — and staying competitive requires both hard data and strategic clarity. This two-part program brings together exclusive research and leading marketing voices to help you confidently prepare for what’s ahead.

Part 1: The 2026 AI Search Report
Exclusive Benchmarks for AI Visibility and Traffic
A first look at how AI-powered search is transforming discovery, visibility, and referral traffic across ten major industries.

Part 2: Content & Marketing Trends for 2026 Roundtable
In this dynamic roundtable, Bo Bandy (CMO, Alchemer), Justin Turner (Partner, Thought Leadership, Reddit), and Bennie F. Johnson (CEO, American Marketing Association) will explore how technology, behavior, and creativity are reshaping marketing in the year ahead.“.

Content & Marketing Trends for 2026

Content Marketing Institute

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