Google Reviews add powerful social proof that directly influences customer trust and buying decisions. They also boost local SEO, helping businesses rank higher and attract more organic traffic from nearby customers.

Semrush contributor Alex Lindley has published an article featuring nine ways to get more Google Reviews for your business.

He says, “Getting more Google reviews is worth it because reviews are a ranking factor and good reviews can improve your listing’s rankings in relevant search results and build trust with potential customers.

Marketing consultant Jesse McFarland notes that “reviews are one of Google’s strongest trust signals,” and that getting more positive reviews can help you appear in the Local Pack (a special search result that prominently features a few businesses) to increase your visibility.

Reviews also help your business appear more credible to searchers.

Even some negative reviews can be beneficial for your business.

How?

They’re great sources of customer feedback you can use to improve. And responding thoughtfully to that criticism shows customers you value what they have to say.”

9 Ways to Get More Google Reviews for Your Business

Semrush