Copyblogger on Building Audience from Scratch in 2026
Copyblogger contributor Tim Stoddart has published an article on build an audience from scratch in 2026.
He says, “It just requires a different strategy than before. So in this post, we’ll discuss a step-by-step strategy you can use to build an audience from scratch in 2026.
Step 1: Select a Topic, Medium, and Angle
If someone consumes a piece of content you created and then follows you, it’s probably because they liked it and want to see more similar content. So if you change the topic and style of your content, you might lose those subscribers because they might not like the new topic or style of content.
As a result, you’ll find that your subscribers frequently churn, and you’ll struggle to build a loyal following.
This was a key mistake Eric Siu mentioned he made when building his YouTube channel. He discussed marketing in some of his YouTube videos, while in others, he discussed NFTs and cryptocurrency. His audience began unsubscribing as the audience interested in marketing didn’t care about his NFT videos, and the NFT audience didn’t care about his marketing videos.”
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