Inbound marketing attracts customers organically by offering valuable content, helpful insights, and personalized experiences at every stage of the buyer journey. It builds long-term trust, nurtures relationships, and converts audiences into loyal customers without aggressive selling.

The latest Ahrefs Podcast episode is titled ‘Inbound Is Changing — Here’s What You Do Instead’ featuring Emily Kramer.

This episode covers the following:

  • How Will AI Change Startup Marketing and Advising?
  • The First Steps to Startup Marketing
  • The 12 Marketing Advantages Framework
  • Getting Your Messaging and Positioning Right
  • The Fuel and Engine Framework
  • The Difference Between Product Marketing and Content Marketing.

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