Content Marketing Institute has published a new video, ‘How To Build an Influencer Marketing Program Even on a Small Budget’.

The CMI team says, “Brands struggle even more to get noticed as organic reach plummets and AI content floods every channel. Working with influencers and creators who already have audience trust can help you break through. Verbatim CEO Brianna Doe, who has spent more than a decade helping B2B and B2C brands turn influencer marketing campaigns into growth drivers, about her approach. Here’s her advice (in her own words) on strategic alignment, measurement, and processes that work regardless of budget size.”

Content Marketing Institute

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