The latest Ahrefs Podcast episode is titled ‘How to Win in AI Search (Real Data, No Hype)’ featuring Ryan Law.

Here’s what you’ll learn in this episode:

  • The Current State of AI Search
  • 3 Ways to Influence Your AI Visibility
  • The “Era of Off-Page SEO”: Why Mentions are the New Backlinks
  • Optimizing the Content Types AI Prefers to Cite
  • How to Write for AI (and Humans)
  • Finding and Fixing “Hallucinated URLs” from AI
  • The Untapped Training Data Sources LLMs Love
  • How to Perform a Content Gap Analysis for the AI Era.

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