The latest ‘HubSpot Marketing’ video is titled ‘How to Build the Best Influencer Partnerships’.

This video covers the following:

  • The fragmented media landscape opportunity
  • Follower count myth debunked
  • 4-criteria influencer evaluation framework
  • Professional vs beginner outreach examples
  • 5 content collaboration formats explained
  • Contract essentials and partnership setup .

HubSpot Marketing

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