Marketing AI proficiency empowers businesses to harness artificial intelligence for smarter targeting, personalized campaigns, and data-driven decision-making. It helps marketers optimize performance, predict consumer behavior, and stay ahead in a rapidly evolving digital landscape.

Orbit Media Studios has published a new video, ‘The 7 Levels of Marketing AI Proficiency’ featuring Andy Crestodina.

The Orbit Media team says, “Whether you’re a marketer looking to improve efficiency, a manager exploring AI for team workflows, or a professional aiming to stay ahead, this framework clarifies where you are today and what’s next. Drawing on recent research and real-world examples, we explain the challenges, opportunities, and mindset shifts that come with each step. By the end, you’ll understand how to strengthen your AI skills and apply them in ways that drive measurable results.”

Orbit Media Studios

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