Generative Engine Optimization (GEO) focuses on making content more discoverable and valuable in AI-driven search environments. It ensures that information is structured, credible, and optimized for generative engines to deliver accurate responses.

Search Engine Journal contributor Samanyou Garg has published an article featuring eight Generative Engine Optimization (GEO) strategies for boosting AI visibility in 2025.

He says, “AI search works on intent, not keywords.

It reads content, then grounds answers with sources. It leans on third-party citations, community threads, and trusted publications. It trusts what others say about you more than what you say about yourself.

Most Generative Engine Optimization (GEO) tools stop at the surface. They track mentions, list prompts you missed, and ship dashboards. They do not explain why you are invisible or what to fix. Brands get reports, not steps.

We went hands-on. We analyzed millions of conversations and ran controlled tests. The result is a practical playbook: eight strategies that explain the why, give a quick diagnostic, and end with actions you can ship this week.”

8 Generative Engine Optimization (GEO) Strategies For Boosting AI Visibility in 2025

Search Engine Journal

Sharing is caring