Semrush Shares Seven Tips to Rank in Google’s AI Overviews
Google’s AI Overviews provide users with quick, AI-generated summaries at the top of search results, changing how information is discovered. For businesses, this means optimizing content for conversational queries to stay visible in AI-driven answers.
Semrush contributor Zach Paruch has published an article featuring seven useful tips on ranking in Google’s AI overviews.
He says, “Ranking in AI Overviews matters for SEO because getting your site’s content featured within AI Overviews can result in significant exposure for your brand.
It can help establish you as a trusted industry source. And this can result in more backlinks (links from other sites that point to your site), an increase in branded searches, and improved overall credibility.
As Google continues prioritizing AI-powered results, getting your site included in AI Overviews can also help you future-proof your SEO strategy and may help to preserve some of your organic traffic.
How to Rank in Google AI Overviews
To rank in Google’s AI Overviews, follow these steps:
1. Focus on Long-Tail Informational Queries & Semantic Relevance
AI Overviews can use something called the query fan-out technique that involves submitting numerous related queries at once, which means it’s a good idea to focus on long-tail terms and associated subtopics.”
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