Should Small Brands Go All In On TikTok For Audience Growth? [Answered]
Using TikTok for audience growth allows brands to tap into viral trends and short-form content that quickly captures attention. Its algorithm-driven reach helps businesses connect with new, highly engaged communities worldwide.
Search Engine Journal contributor Mordy Oberstein has answered the question – ‘Should Small Brands Go All In On TikTok For Audience Growth?’.
He says, “The short answer to your question is that you do not want to pigeonhole your business into one channel, no matter the size. There’s also no such thing as an “easier” way. They are all hard.
I’m going to get the obvious out of the way so we can get to something beyond the usual answers to this question.
Your brand should be where your audience is.
Great, now that we didn’t spend four paragraphs saying the same thing that’s been said 100 times before, let me tell you something you want to consider beyond “be where your audience is.””
Should Small Brands Go All In On TikTok For Audience Growth?
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