The latest Ahrefs Podcast episode is titled ‘If Your Marketing Isn’t Bold Enough AI WILL Replace You’ featuring Mark Schaefer.

This episode covers the following:

  • Why the real threat to your brand isn’t AI — it’s being boring
  • How concepts like the handicap principle and pratfall effect make content feel more real
  • What a $1,500 pig can teach you about word-of-mouth marketing
  • Why Liquid Death isn’t selling water — they’re selling marketing
  • How to measure the ROI of audacity in a spreadsheet-driven world.

Ahrefs

 

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