Ahrefs has published a new video, ‘The Genius Marketing Strategy In Ryan Trahan’s 50 States Challenge’.

The Ahrefs team says, “Ryan Trahan’s 50 states in 50 days fundraiser for St. Jude’s is one of the most viral philanthropic campaigns YouTube has ever seen and it’s become a strategy brands need to study. In this video, we unpack how a $100K donation from Lectric eBikes evolved into a viral masterstroke that’s putting them in front of million of viewers without ever buying a traditional ad slot. You’ll learn the 4-part marketing framework behind Lectric’s unexpected rise and how you can do it to get your brand mentioned more in Google’s AI overviews, ChatGPT, Reddit, and other social media networks. We dig deep into how generosity + creator partnerships are influencing not just audiences, but the very algorithms behind modern discovery”.

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