Search Engine Journal has published an article answering the question ‘How Can I Turn Low-Converting Traffic Into High-Value Sessions?’.

Kevin Gibbons says, “Before answering your question, I think it’s valuable to take a step back and think about your approach to running your site – and what your goals are.

People often get lots of low-quality traffic for the following kinds of reasons:

  • They’re attracting the wrong kinds of people.
  • They’re using paid ads ineffectively.
  • The content on the site gets clicks, but doesn’t solve visitors’ needs.
  • The site is confusing, unclear, or even annoying to use.”

How Can I Turn Low-Converting Traffic Into High-Value Sessions?

Search Engine Journal

Sharing is caring