A YouTube channel can be a powerful tool for small businesses to showcase products, share expertise, and build trust with potential customers. Consistent, engaging video content helps boost brand visibility and drive organic growth.

The latest ‘HubSpot Marketing’ video is titled ‘How to Start a YouTube Channel for Your Small Business’.

It covers the following:

  • Why most small businesses fail on YouTube (and how to avoid their mistakes)
  • 7-step channel setup process that converts visitors into leads
  • How to create content that builds trust and drives sales
  • The 4-part framework for videos that actually convert
  • Simple strategies to turn viewers into buyers without being salesy
  • Batch filming system to stay consistent without burnout
  • When and how to scale with the right team.

HubSpot Marketing

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