Is The SEO Job Market Undergoing A Major Shift? [Answered]
Search Engine Journal has published an article answering the question ‘Is The SEO Job Market Undergoing A Major Shift?’.
Roger Montti says, “Anecdotal reports and an SEO jobs study describe a search marketing industry undergoing profound changes, not only in the skills in demand but also in hiring practices that may be making it difficult for experienced SEOs to get the jobs they are well qualified for.
Short History Of SEO Jobs
Twenty five years ago getting into SEO and earning a living was relatively easy. Many top corporations across all industries were hiring freelancers and agencies for specialized SEO assistance. I suspect that marketing departments didn’t view SEOs as a subset of marketing and that many didn’t have SEO staff. That gradually changed as more organizations hired dedicated SEO staff with third party SEOs providing specialized assistance.”
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