How Human Behavior Impacts Your Marketing Strategy [Video]
Understanding human behavior is crucial for crafting effective marketing strategies that resonate with emotions, desires, and decision-making patterns. By leveraging psychology, brands can create persuasive campaigns that drive engagement and conversions.
Content Marketing Institute has published a new video ‘How Human Behavior Impacts Your Marketing Strategy’.
The CMI team says, “It’s a lie told so often most marketers believe it: If you get the right message to the right person at the right time, you’ll get the right results.
The truth? Your job isn’t just to get the right message to the right person at the right time. It’s to do it in the right way — a brain-friendly way.
That’s the advice from Nancy Harhut , co-founder and chief creative officer at HBT Marketing and author of Using Behavioral Science in Marketing in her Content Marketing World presentation, the 3 Inconvenient Truths About Human Behavior — And How They Hurt Your Marketing. Watch the video above.”
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