Six Content Planning Software for Your Business
Content planning software streamlines workflow, ensuring organized creation, scheduling, and distribution of content. It boosts efficiency, maintains consistency, and enhances overall marketing strategy.
HubSpot contributor Jenny Romanchuk has published an article featuring
She says, “Content planning software is so versatile that its benefits become a long list. Yet I’d group them together into four categories:
1. Keeps everything organized and saves time.
Remember the days when your content ideas were scattered across random docs and notes? OK, I’m still guilty of it. But now I move everything written to software and set deadlines, add attachments, draft the concept into a task’s description, etc.
Plus, it became a priority for our team’s weekly planning meetings — every idea goes to a backlog where a manager or responsible person picks tasks to work on a given week.
At HubSpot, we also use Asana to organize content marketing, media, and SEO, work with contractors and freelancers to keep them on track, and govern the whole process of content creation.”
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