Instagram’s latest algorithm updates prioritize authentic engagement, rewarding content that fosters meaningful interactions. For business owners, this highlights the importance of creating relatable, interactive posts to boost visibility and connect with their audience effectively.

The latest ‘HubSpot Marketing’ video is titled ‘Instagram Algorithm Updates for Business Owners’.

This video  covers the following:

  • Instagram Algorithm 101
  • Trend 1: Authenticity and Community Building
  • Trend 2: Short form video
  • Trend 3 – Algorithmic shopping and integrated ecommerce
  • Trend 4: Hyper-personalization
  • Trend 5: Live streaming and interactive events
  • Future proofing Instagram Tips.

HubSpot Marketing

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