Seven Social Media Marketing Predictions for 2023
Social media platforms are driving the business ecosystem today by connecting them with their customers. Every year, social media continues to evolve and get better.
Search Engine Journal contributor Bea Canuel has published an article featuring seven expert social media marketing predictions for 2023.
She says, “With emerging technologies, never-ending feature updates, and ever-changing consumer behavior, digital marketers are constantly on their toes, anticipating what’s coming next.
That’s why we’ve reached out to the thought leaders in the social media sphere and asked what trends we can expect to see making waves in 2023.
From the rapid rise of short-form videos to leveraging the value of community building, here’s what they said that marketers should focus on.
TikTok’s Popularity Will Continue To Grow
Ilya Cherepakhin, Enterprise Consulting Lead At Media.Monks
Looking ahead to 2023, I predict that TikTok’s ascent as the go-to social media platform for both advertisers and consumers will accelerate.”
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