A Marketer’s Guide to TikTok Analytics [Guide]
TikTok Analytics is a special tool designed to help creators and businesses track the metrics around their content. It allows insight into useful data such as changes in follower numbers, a profile overview, and video analytics.
Search Engine Journal has published ‘A Marketer’s Guide to TikTok Analytics’, a step-by-step guide to discovering how to interpret the data to help grow your TikTok audience.
Jason J. Zotara says, “While TikTok might be all fun and games for users, marketers know better.
This social media channel is full of essential metrics to help brands create more engaging and relevant content for their audiences, so let’s get right to it: TikTok analytics.
Read below to learn what you’re looking for on TikTok’s analytics platform, how to interpret the data you find, and how to use that data to grow your brand’s presence.
Accessing Your TikTok Analytics
The first thing to know is that you must have a business or an influencer account to access TikTok analytics rather than a standard account.”
Comments are closed.
