Copyblogger Shares 7 Webinar Best Practices for Engagement
By hosting interactive webinars, you can connect with your target audience and promote your products and services.
Copyblogger contributor Jerod Morris has shared seven webinars best practices for better engagement.
He says, “Here are seven webinar rules I’ve learned over the years that will help you do exactly that.
1. Deliver good audio quality
You might not think “good audio quality” would be the first golden rule on a list of webinar best practices: What about the content!?
But you can’t separate the two.
If your audience can’t hear you, or doesn’t want to strain to listen, the quality of your content doesn’t matter.
And as I thought about my own experiences as a webinar attendee, I realized that poor audio quality had caused me to drop off of more webinars than any other reason.
Granted, this was much more likely to happen 2–3 years ago. Now I rarely encounter such poor audio quality that I feel compelled to drop off. But the flip side is that poor audio quality is also much more noticeable now”.
7 Webinar Best Practices for Engagement
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