The COVID-19 pandemic is testing our ability to keep going during the toughest times. Fortunately, with the help of the Internet – the world is moving on.

Search Engine Journal’s Brent Csutoras has shared three useful tips to help you use social media to survive during this pandemic.

Csutoras says, “Connecting with people and focusing on the human element can create brand loyalty that lasts not only through the tough times but for years to come.

Here are three ways businesses can achieve this.

1. Be a Person

Talk with – Not at – Your Followers

Followers are friends, not “food.”

Remember that you’re going to connect with them as a person.

You’re neither going to gobble them up nor try and sell them stuff all of the time.

One great way to do this is to talk with – not at – your followers.

Social media is their space, not yours”.

How to Use Social Media to Survive & Thrive in Tough Times

Search Engine Journal

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