What’s the Importance of Good Design for Your Business?
When it comes creating a strong brand image, a unique design matters the most as it helps you to create your image in your customer’s mind. According to McKinsey & Company, design-focused firms achieve 32% higher revenue growth.
MDG Advertising has published an infographic highlighting the importance of good design for a business.
MDG team says, “Companies that prioritize design perform better than their peers. Why? What’s so great about design? There are many advantages, but these three benefits stand out in particular:
1. Design Is the Foundation of a Brand
Design is an integral part of branding, and branding is an integral part of every business. A clear identity establishes what a firm stands for and differentiates it from its peers.
A well-designed brand—one that’s original, targeted, and consistent—is immensely valuable.
The Business Value of the Top Global Brands:
- Apple: $214 billion
- Google: $156 billion”.
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