The process of search engine optimization is vital for any business. It can be improved by following the search engine criteria and adhering to the algorithm changes.

The Search Engine Land contributor Manish Dudharejia has shared seven SEO best practices that can help you to improve your rankings.

Dudharejia says, “From time-to-time, experts behind the scenes at Google drop huge hints about the indications of an update – “prioritize this, disregard that.”

However, regardless of what the brass at Google thinks or does, there are a handful of SEO tasks you should still be paying attention to. Here are the seven big ones.

1. Optimizing image alt text

Image alt text has long been a valuable component in SEO. Over the past few years, there have been increasing talks about Google using machine learning to understand what an image is and what it’s all about – which was the primary function of image alt text.

Regardless of what the newer, AI-fueled procedures for image recognition, you aren’t going to lose anything by including good image alt texts on your website”.

7 SEO best practices you should be doing regardless of what Google says

Search Engine Land